Wine Selection for Charter Yachts: What Actually Works
Charter clients rarely arrive with a precise wine list. More often, they share a budget range, a few preferences, and an expectation of quality.
The key to a successful charter wine program lies in balance: recognisable labels for reassurance, paired with a few distinctive bottles that elevate the experience without overcomplicating service.
For crew, this means fewer questions, smoother service, and a selection that feels considered rather than improvised. A well-structured wine program supports the charter flow instead of becoming an additional task to manage.
Based on the indications provided in the preference sheet, we curate a tailored selection of wines for the client to choose from. This selection is presented in an elegant, concise mini-brochure that outlines each wine’s key characteristics, style, and pairing suggestions.
For crew, this serves two purposes: it simplifies the decision process for the client, and it provides clear, refined descriptions that can be confidently used when presenting wines during service. The result is a smoother meal flow and a more polished dining experience, without adding complexity or preparation time onboard.